Call: 847-986-6900 | Email:

Advocacy 101

Project Info

Client Green Co.
Skills Environment

Project Description

Advocacy 101

Many people would like to create positive change or tackle an issue but haven’t the slightest idea where to begin.  Successful Advocacy has many complicated components. Using digital means, workshops and personal appearances we teach the tools of advocacy techniques including lobbying, relationship building, strategic planning, goal setting, target development, power mapping, media relations, earned media strategy, messaging, digital advocacy, framing and organizing tactics like petitioning, phone-banking, rallies, contacting elected officials, letters to the editor and accountability. If you would like to host a workshop or training seminar or learn more, please contact Barbara: or call 847-986-6900.


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